LU DAVIDSON
Video Producer & Messaging Strategist
Supporting organisations to connect with their audiences through powerful, impact-driven messaging and video content.
“A compelling narrative
is all it takes.”
If your organisation seeks to inspire action, educate, or celebrate, your impact comes down to one thing: powerful storytelling.
Hi,
I’m Lu
As a global Creative Producer, I’ve collaborated with clients and crews worldwide. For over 17 years, my passion for positive-impact storytelling has fuelled both video production and messaging strategy.
- Understanding clients’ needs and solution-storming.
- Delivering within timeframes and strict budgets.
- Hybrid collaboration with international crews and clients.
- Coordination of various team sizes and skill levels.
- Designing strategic and innovative solutions for clients’ visions and production challenges.
- Start-to-finish video production skills: concept, research, production management, directing, filming, interviewing, editing, motion graphics, grading, etc.

13Years with Mātai Media13Countries40Clients & Organisations59Workshops Hosted162Productions47Events
EXAMPLES OF WORK

Bain & Company
Two series: one to get to know the incredible people who work at Bain & Company and the other to celebrate the new offices around the world.

New Zealand Parliament
Various videos made for Office of the Clerk & New Zealand Parliament to engage, entertain and educate broader audiences.

Hutt City Council
A range of videos for HCC, from PSAs on recycling to awards nominations.

Adelphi – Global Trends
Alongside the team at Adelphi, Lu created this animation to explain important ‘Global Trends’.

Adelphi – ESA
Made in collaboration with Adelphi, showing how satellite imagery can help to better manage water resources.

Biz Dojo – Coworking
A large collection of light-hearted videos about the new co-working space, the community, celebrations and friendly tips.

60s Civics
A collection of animations to better understand Civics in New Zealand.

Inspiring Stories Trust – BeCause
Lu created a short documentary about one young Kiwi’s passion to make a difference by building homes from recycled materials.

Dev Academy – Co-Buy
A fun stop-motion video, explaining a new app to help groups buy food collectively.
Clients
- NGOs
- Public Sector
- Consultancies
- Agencies
- Educational Institutes
- Production Companies
- Start-ups
Roles
- Creative Producer
- Messaging Strategist
- Videographer
- Video Editor
- Consultant/ Advisor
- Project Coordinator
- Director
Outputs
- Factual Videos
- Documentaries
- Explainer Videos
- Campaigns
- Animations
- Educational Videos
- Mentoring & Coaching
“It’s not only about creating a story or video, it’s about understanding the true goal.”
“Every project has a range of stakeholders and audiences – this can make the path a bit muddy. I love supporting clients to navigate this.”

“Your thematic focus and your experience in the areas of social and ecological issues make your work both very valuable and difficult to replace for us.” – Theresa Lorenz – Adelphi, Project Manager

“Lu’s passion for storytelling, and commitment to making a difference in our world hugely resonated with my own values. Working together was an easy fit! She has proven time and again her ability to create great results with limited resources – a ninja juggling many moving parts.” – Guy Ryan – Inspiring Stories, Founder

“Lu is an extremely self-reliant film-maker and director who completes projects in an efficient, caring and timely manner. Her commitment, passion and care towards socially and environmentally conscious causes and projects comes across in numerous pieces she’s done for us.” – Gina Rembe – Enspiral, Lifehack HQ





